Email Marketing Revealed - The Golden Rule of Email Marketing That Every Marketer Should Know

When formulating an email marketing strategy, you should take heed of one of the biggest tips and rules that is too often overlooked and ignored by email marketers. This is the simple tip and rule of: "get permission." Too often, many companies and individuals who are putting together an email marketing strategy will make the crucial mistake of purchasing email addresses from other people, or simply adding people to their mailing list who never asked to be added to it.

This is not only a surefire way to build a bad reputation for yourself and your company but it is also a sure fire way for you to have your company marked. Additionally, this type of underhanded adding of people to your mailing list is completely ineffective and is a complete waste of your time. When putting together an email marketing strategy you will want to target specific groups of people who will actually have interest in your products or services.

If you go about blindly emailing people and adding them to your mailing list, you will not be successful and your email marketing campaign will quickly fail! That is why you should never add anyone to your mailing list unless you have their express permission to do so. Additionally, if a member of your mailing list asks to be removed from your mailing list you should do it immediately.

Also, if you hire an Internet Marketing firm or individual to handle your marketing, make sure that you put in proper research and ask them how they go about acquiring emails for their marketing strategy. Make sure that they use proper and reputable methods of acquiring email addresses.

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Article Source: [http://EzineArticles.com/?Email-Marketing-Revealed---The-Golden-Rule-of-Email-Marketing-That-Every-Marketer-Should-Know&id=3548294] Email Marketing Revealed - The Golden Rule of Email Marketing That Every Marketer Should Know